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Pete Freeman

“Pete creates an environment that allows you to question and explore things from different perspectives. More importantly, he has enabled me to increase my gravitas and impact. This has allowed me to make decisions in my career that have proved to be extremely successful.”

Director of IT Services, Cybersecurity

With a background as a Chartered Banker and Derivatives Trader who has also owned and grown a successful recruitment group, Pete understands that being a senior leader has never been more demanding. Calm, logical, and good-humoured, he creates space for clients to slow down and gain new insight from fresh angles.

As an advocate of Critical Thinking, Pete has a keen ear for hidden and limiting assumptions and is committed to helping clients develop their influence, balance strategy and management, or navigate complex organisational, cultural, or personal change.

As a highly skilled coach who also conducts Praesta’s Board Performance Reviews, Pete has more than 15 years of experience working with leaders and teams across a remarkably broad range of clients, from aerospace to professional services, higher education to rapid-growth tech companies.